Cross-platform broadcasting
To extend the reach, doWow, Vita TV, and DJ TRAX broadcasted live DJ sessions from Decentraland into other metaverse platforms, websites, and social media.
doWow virtual screens, placed across platforms & Decentraland parcels, allowed to expand the event’s reach and for attendees to enjoy a truly immersive experience.
Metaverse Gamification
During the event, doWow virtual billboards hosted an egg hunt, guiding players through clues & riddles across Decentraland and Ozone Metaverse.
The hunt culminated in an exhilarating game by Dr. DCL, where participants ascended a tower to unlock a secret room filled with NFT and wearable rewards.
AI-empowered interactivity
We’ve designed an InWorld AI character to engage with players and interact with the game content on doWow virtual screens during the egg hunt.
An AI-powered NPC, embodying the legendary tennis star Arthur Ashe, presented participants with riddles, guiding them to the next egg hunt location. The NPC added surprise and depth, enhancing the dynamism and engagement of the egg hunt.
